WXBW flip

Ace Purple · Post by **Ace Purple** » Mon Mar 28, 2011 3:42 pm

RadioInsight.com is reporting that 101.5 Bob FM (WXBW) has flipped to country as Big Buck Country 101.5.

http://radioinsight.com/blog/headlines/ ... k-country/

Tom Taggart · Post by **Tom Taggart** » Mon Mar 28, 2011 6:08 pm

Looks like every Tom, Dick and Harry prefers country to Bob, Sam or Jack

djMatty · Post by **djMatty** » Mon Mar 28, 2011 7:18 pm

Interesting they would choose country.

Doesn't 93.7, WTCR and 99.5 already reach most of their area of coverage with country?

Mr. Jones · Post by **Mr. Jones** » Mon Mar 28, 2011 7:27 pm

djMatty wrote:Interesting they would choose country.

Doesn't 93.7, WTCR and 99.5 already reach most of their area of coverage with country?

And 105.7, 97.5, 96.1, etc. 101.5 is doing more "classic" country: 70s-early 90s.

AmpedNow · Post by **AmpedNow** » Mon Mar 28, 2011 9:21 pm

Good lord. You can't get more redneck than that.

Bob Campbell · Post by **Bob Campbell** » Tue Mar 29, 2011 9:13 am

Pity. Great signal. Wish I had it to play with.

StopSet · Post by **StopSet** » Wed Mar 30, 2011 9:36 am

Well, I guess "Bob" has really played EVERYTHING now!

StopSet · Post by **StopSet** » Wed Mar 30, 2011 9:38 am

The Morning Show should be.....wait for it...........Bob and Buck in the morning

Dave Harman · Post by **Dave Harman** » Wed Mar 30, 2011 10:06 am

Listened to their streaming for an hour, and I understand why they've made this choice. The country oldies they've chosen offers a much different choice than the other stations mentioned here, and I'd think they can easily find an audience, although it will likely be an upper aged demo. Their signal placement makes this an especially good choice.

I didn't hear any jocks, though (didn't hear morning drive). It's hard to have a really mass appeal when you don't offer local content, even when you make a good format choice.

Mike · Post by **Mike** » Thu Mar 31, 2011 11:45 pm

This region needs another country station as badly as Obama needs more teleprompters.

Dave Harman · Post by **Dave Harman** » Fri Apr 01, 2011 8:36 am

None of the other stations mentioned in this post are the same format as this. Lumping them all together as "country" is like putting WKEE and Rock 105 together as "rock".

Jay Nunley · Post by **Jay Nunley** » Fri Apr 01, 2011 9:13 am

Dave Harman wrote:None of the other stations mentioned in this post are the same format as this. Lumping them all together as "country" is like putting WKEE and Rock 105 together as "rock".

Fuckin' A. I can't predict a ratings number, but it's a good move in terms of cluster programming. You shave the top end off WTCR and WDGG which puts WMGA in a better position with national and regional buys.

They also beat LM and other clusters to the format.

No jocks and no content are a problem. This will mitigate the benefits of the switch and is likely to prevent real success.

Sorry, Mike. I tried to find a way to make this post about President Obama the way you do all of yours, but I couldn't figure out a way to do it.

Big Media · Post by **Big Media** » Fri Apr 01, 2011 9:50 am

I think the format will work better than what they have tried in the past. I like the idea of blending the older stuff with a very light mix of the new stuff. There just isn't enough Conway Twittey being played on the radio these days.

Mike · Post by **Mike** » Sat Apr 02, 2011 8:35 pm

Dave Harman wrote:None of the other stations mentioned in this post are the same format as this. Lumping them all together as "country" is like putting WKEE and Rock 105 together as "rock".

WKEE's format seems to consist of playing "music" consisting of fake autotune'd voices.

Buzz · Post by **Buzz** » Sun Apr 03, 2011 9:24 am

I can't stand crying cowboy music. This station used to be a favorite in the car on the way to work; now it's been deleted.

Mike · Post by **Mike** » Sun Apr 03, 2011 10:57 pm

Yeah, I now can't even assemble a full slate of FM presets I'd listen to. Thank God for Sirius.

Nate G · Post by **Nate G** » Mon Apr 04, 2011 7:22 am

I'm not sure it matters what format they choose.

EZ103.3FM · Post by **EZ103.3FM** » Mon Apr 04, 2011 9:02 am

Buzz wrote:I can't stand crying cowboy music. This station used to be a favorite in the car on the way to work; now it's been deleted.

Now that I'm back in town I'll be re-doing my presets also.....101.5 is history.

Jay Nunley · Post by **Jay Nunley** » Mon Apr 04, 2011 9:09 am

Mike wrote:WKEE's format seems to consist of playing "music" consisting of fake autotune'd voices.

Fuckin' A. I'm not saying KEE is poorly programmed. I'm saying that pop music has always been bad, now it is the worst it has ever been. Every song has autotuned vocals and the same fake drum beat.

Dave Harman · Post by **Dave Harman** » Mon Apr 04, 2011 9:43 am

EZ103.3FM wrote:
Buzz wrote:I can't stand crying cowboy music. This station used to be a favorite in the car on the way to work; now it's been deleted.
Now that I'm back in town I'll be re-doing my presets also.....101.5 is history.

As long as they get more new presets than they lose, that's not going to be much of a concern to them.

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