Lets say we bought the WIRO-AM/FM properties.
Paid the low end for it, $1,500,000.
20 year fixed loan at whatever the rate is.
What did we get? what did we not get? What do we do now?
How do we pay for it? Sales forcast, staff needs, fixed expenses,
programming? Everybody talks a lot about expertise in the ownership area.
What if it were your money and your home and family on the line?
Exercise in futility
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genlock
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Tom Taggart
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"Load 16 Tons, and wadda ya get?
Another day older, and deeper in debt"
1.5 million is ridiculous for a Class A and Class C, even if it is in part of the Huntington market. Best you would be able to do is maybe $40K a month.
BTW: You would be lucky to get a 5 yr. interest only loan with a balloon payment on a radio station. Even if they did sell you the real estate. As I vaguely remember, isn't there a studio building at the AM transmitter site, or am I thinking of another station? Isn't the FM stick leased, or is it owned? Believe there is another station on the same stick?
Another day older, and deeper in debt"
1.5 million is ridiculous for a Class A and Class C, even if it is in part of the Huntington market. Best you would be able to do is maybe $40K a month.
BTW: You would be lucky to get a 5 yr. interest only loan with a balloon payment on a radio station. Even if they did sell you the real estate. As I vaguely remember, isn't there a studio building at the AM transmitter site, or am I thinking of another station? Isn't the FM stick leased, or is it owned? Believe there is another station on the same stick?
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Hoosier Daddy
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I figured around $500,000 for both stations, given the age of the physical plant and the crippled signal coverage in the Huntington/Ashland metro. $350,000 would be for the FM alone, and those would be top dollar, real world prices.
The Ironton/Russell/Flatwoods business economy that Ken Auble successfully serviced for decades just isn't there any more. Everything is regional now, including the mindset of most tri-state residents and businesses.
Just like with traditional real estate, you can ask -- even demand -- astronomical prices for a piece of broadcast property. Weston's AM 980 (WHAW) has been for sale on buysellradio.com for over three years now at $289,000 -- and that price included web streaming, a newsletter, and some kind of approval to take the station to 25 kW.
No takers. None. The "market" has spoken.
The Ironton/Russell/Flatwoods business economy that Ken Auble successfully serviced for decades just isn't there any more. Everything is regional now, including the mindset of most tri-state residents and businesses.
Just like with traditional real estate, you can ask -- even demand -- astronomical prices for a piece of broadcast property. Weston's AM 980 (WHAW) has been for sale on buysellradio.com for over three years now at $289,000 -- and that price included web streaming, a newsletter, and some kind of approval to take the station to 25 kW.
No takers. None. The "market" has spoken.
Translators are a Pox on the FM radio dial.
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Lester
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